Vbet Land Big Deal With Arsenal
June 13, 2019
Hot on the heels of appointing a new Marketing Director VBET have been unveiled as the new official betting and gaming partner of Premier League side Arsenal. Last week Viktor Hoffman was appointed to the Vbet board having previously helped launch new sportsbook brand Moplay last year.
The three-year partnership with Arsenal will run until 2022 and will be fronted by former Arsenal midfielder and new VBET brand ambassador, Ray Parlour. As part of the deal, the operator will gain access to the Arsenal squad for a range of exclusive offers and content targetted towards fans of the Gunners.
Vbet started out as an Armenian bookmaker originally called Vivarobet in 2003. Nowadays the Vbet sports betting platform is provided by parent company Betconstruct. The Sports betting Welcome Offer from Vbet of 100% up to £25 can be accessed by UK customers but the qualifying bet must be placed as a minimum treble. Vbet also offer various other betting promotions and offers including Acca Insurance.
Under the terms of the newly announced deal with Premier League Arsenal, Vbet will become a presenting partner of The Breakdown, a popular social video hosted by ex-Gunner Adrian Clarke which provides tactical and statistical analysis of past games.
Arsenal commercial director, Peter Silverstone, said: “Innovation is a key part of what drives us at Arsenal, so we are excited to partner with such a forward-thinking, global brand. We look forward to working with them to create unrivalled content and provide exclusive offers that we know our supporters will enjoy.”
Vbet founder and chief executive, Vigen Badalyan, added: “By building our own software and doing everything in-house we can offer supporters an innovative, easy and safe experience that has responsible gambling at the heart of the brand.