CMA Takes Action Against UK Online Betting Companies

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Following an investigation launched in October 2016, the UK Competition and Markets Authority (CMA) is set to take action against a number of UK betting sites. It follows hundreds of complaints made by customers that have either experienced difficulties withdrawing funds or have been misled by complex and confusing promotional terms and conditions.

The CMA has asked customers affected by withdrawal problems to submit their case by August 31st. Examples of the issues include; unreasonable minimum withdrawal limits, unreasonable daily and weekly withdrawal limits, arbitrary timeframes for Know Your Customer (KYC) checks and the inability to withdraw funds due to play through requirements.

The CMA’s findings noted that some customers may be required to play hundreds of times before any cash can be withdrawn. This is deemed to be a significant obstacle that makes it extremely unlikely for the player to win. The CMA is clearly concerned about unfair promotional practices and went on record to say;

“People often don’t get the deal they are expecting as the promotions come with an array of terms and conditions that are often confusing and unclear and, in some cases, may be unfair.”

There are also reported cases of operators refusing to process withdrawals, even when the player concerned was not taking part in a promotion. The possibility of consumer law being breached has caught the attention of the Gambling Commission who have warned that any such malpractice could result in operating licenses being revoked.

Stay Safe With

When matched betting, it’s imperative to be clear on the terms of each offer that you pursue. The difference between receiving a free bet with the stake not returned or a cash bonus with wagering requirements will have a bearing on the potential profit or expected value of any promotion. Other considerations to make are whether bonuses are credited automatically or need to be claimed manually, and the validity period of any such bonuses.

Here at, we scour bookmaker offers daily and decipher the small print to present viable matched betting offers in a clear and concise format. Full details such as minimum odds, minimum/maximum stakes, eligible markets, and bonus expiry dates are all listed for you. Not only do we cover the terms of each offer but we calculate expected profits, provide suitable strategies and will advise whether or not the offer is worthwhile. This allows premium users to qualify for promotions swiftly, with complete peace of mind.



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